Built-in Ad and Tracker Blocker

We aren’t part of the Big Tech oligarchy, and our business doesn’t depend on knowing all about you to predict when you are ready to buy a new toothbrush. While most browser companies turn your browsing into data for harvesting, and profiles to sell, Vivaldi gives you a European alternative that respects your privacy.

Vivaldi's Ad and Tracker Blocker blocks intrusive ads, protects your devices from malicious trackers and helps web pages load faster.

Just keep browsing as usual, we'll get rid of those pesky ads for you.

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Keep the Ad and Tracker Blocker enabled to browse faster

When your browser is busy downloading advertisements (banners, pop-ups, animations, autoplaying videos) your browsing slows down.

Vivaldi's Ad and Tracker Blocker uses different lists of URLs known to distribute ads, and stops request to those URLs before they are even sent. This way, you never download the ads, and you browse faster.

Built-in ad blocker, better than extensions

With our Ad and Tracker blocker, you don't need to install external extensions such as Adblock or Adblock Plus.

Extensions can be helpful, but they can create compatibility issues and you'll have to spend time researching your options to decide what's best and whether to trust the extension developer. Out of the box, Vivaldi is already packed with features designed to work well with each other. Our philosophy is to rely less on third-parties, for better control and safer browsing.

And if that's what you would like, extensions are always an option.

Stay safe with Vivaldi's built-in ad blocker

With our built-in Ad and Tracker Blocker, you'll stay away from advertising trackers that can compromise your privacy.

Many online ads use the same technology as trackers. They follow you around the web collecting sensitive information about you, to profile you and monetize your data. Don't let them!

Prevent your device from showing malicious ads

Without an ad blocker, you might see online ads that distribute viruses and malware, compromising your data and computer. “Malvertising” prompts you to go to scam websites and download malicious files, or click on links that turn out to be something else.

Use our built-in Ad and Tracker Blocker to avoid malicious extensions

Third-party extensions run in the browser and can snoop on you. Keep your data and devices safe with our built-in solution.

Your choices matter

Apps, including ad blockers, have different sources of income.

Ironically enough, some ad blockers monitor their users, create profiles of them and sell their data to generate revenue.

Vivaldi is different. We are in the business of protecting your data. We integrated an ad blocker to safeguard you from the worst kind of ads.

Não o/a rastreamos.
Não traçamos o seu perfil.
Não vendemos os seus dados (não os temos).

Before you make a choice, ask this: what is the ad blocker’s business model? This is ours.

Tenha atenção

Not all ads are the same. At Vivaldi, we oppose surveillance capitalism and targeted advertising based on tracking users' behavior. But many sites you visit on a daily basis rely on contextual ads as their main source of revenue, and will struggle financially with aggressive ad blocking.

We aren’t against respectful advertising. A contextual ad that matches the page you’re reading, and doesn’t follow you around afterwards, is a fair way for a site to pay its writers. The ads we object to are the ones that track and profile you. They follow you from site to site and remember things about you that you never chose to share. The built-in Ad and Tracker Blocker was created to make those bad ads sad. Rad!

As proponents of the free internet, we want websites to keep generating revenue. That's why we have set “light” as the default. It blocks most known trackers and some ads, but it’s unlikely it will cause any sites to break.

But as with everything else in Vivaldi, you are in control: you decide how you want sites to display and the content you want to block. You can set your default level of blocking from settings or when onboarding to Vivaldi. The level you select from here will be applied to all sites, but in Vivaldi we always give you more. Ad blocking shouldn’t be all or nothing. In Vivaldi, you can decide how much of the web gets through, one site at a time, on every device you use. That’s the kind of control a browser should give the people who use it.

Enjoy our free ad blocker, and start exploring

Vivaldi's Ad and Tracker Blocker is free to use all the way, no premium features or functionality behind a paywall.

Our focus is on building a powerful, personal and private browser that allows you to explore the web on your own terms. So sit back, forget about the ads, and start exploring.

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FAQ

  • What is an ad blocker?

    Bloqueadores de anúncios são software que filtra anúncios online. Garantem que os anúncios não sejam apresentados em websites. A filtragem normalmente acontece no navegador - através da funcionalidade integrada, ou através de extensões como o AdBlock ou AdBlock Plus. A maioria dos bloqueadores de anúncios, incluindo para o YouTube, remove anúncios antes de serem carregados ou apresentados na página.

  • Como funciona o bloqueio de anúncios

    A maioria dos bloqueadores de anúncios usa duas técnicas.

    Primeiro intercetam pedidos feitos pelo navegador e comparam o URL do pedido com uma lista de domínios e URL que são conhecidas fontes de anúncios. Se o URL pedido estiver nessa lista, o pedido é cancelado e a página nunca chega a carregar o anúncio.

    Depois os bloqueadores de anúncios procuram elementos na página onde é sabido que costumam ser apresentados anúncios e escondem esses elementos. Isto bloqueia pop-ups que possam não ter sido bloqueados no primeiro passo e também esconde os espaços em brancos deixados pelos anúncios.

  • O bloqueador de anúncios bloqueia todos os anúncios?

    Uma vez que o bloqueio de anúncios se baseia numa lista de URLs conhecidos por servirem anúncios, não é tecnicamente possível bloquear 100% dos anúncios. Não é possível os autores dessas listas conhecerem todas as fontes de anúncios num dado momento. Para além disso, o panorama de anúncios da Internet está sempre em mudança, com novas fontes a aparecer e antigas a desaparecerem.

  • Os bloqueadores de anúncios recolhem os seus dados?

    Each application approaches data collection differently. We advise that you check the Terms of use before downloading an ad blocker. Vivaldi browser’s Ad blocker does not track its users. In addition, we campaign against tracking and data collection.

  • Como ativar o bloqueador de anúncios no Vivaldi?

    Vivaldi's Ad and Tracker blocker is enabled by default.

    When you download and install the browser, we will ask you what level of blocking you would like to have. You will see that the default is set on “Light”, but there's three other options: “Off”, “Strong” or “Agressive”. You can change this preference on the shield icon located at the beginning of the Address Bar or in the settings at any time.

    By default, Vivaldi’s Ad Blocker allows ads to be shown on our partner search engines pages. You can choose to block those ads by disabling the “Allow ads from our partners” list in the Privacy and Security settings, but keep in mind that this impacts our revenue.

  • How to turn off the ad blocker?

    You can disable the Ad and Tracker Blocker at any time. Go to the shield icon on the Address Field or to the Privacy and Security section on the Vivaldi Settings, and select “Off”. You can change this preference at any time.

  • Como é que o Vivaldi bloqueia anúncios?

    Bloqueamos anúncios com base numa lista de URLs conhecidos por distribuir anúncios, e bloqueando os pedidos a esses URLs antes de serem enviados.

    Em termos genéricos, o nosso bloqueador de anúncios é semelhante à maioria. Possui um mecanismo de bloqueio de conteúdo que determina o que deve ser bloqueado.

  • Quais são as listas de bloqueios utilizadas pelo Vivaldi?

    Vivaldi comes preconfigured with a selection of well-known blocking lists, like the EasyList, EasyPrivacy, some of Fanboy's lists and Peter-Lowe's list. The set of enabled lists depends on your selected blocking level. Additionally, you may customize the lists offered on each level by editing any of the ad blocking levels, or create a completely custom level. You'll be able to enable or disable lists, and also import any other sources that we don't provide by default.

  • How to customize the ad blocker for specific sites?

    Once on the website, click on the shield button shown on the Address Field, and tweak the blocking level to “Off”, “Light”, “Strong”, or “Agressive”.

  • Como verificar o número de anúncios bloqueados?

    Com o bloqueador de anúncios do Vivaldi pode verificar o número de anúncios bloqueados clicando no botão com o escudo, à esquerda do campo de endereços. Certifique-se de que tem algum nível de bloqueio ativado e depois clique no botão com o escudo para ver exatamente quanto foram bloqueados.