Built-in Ad and Tracker Blocker

We aren’t part of the Big Tech oligarchy, and our business doesn’t depend on knowing all about you to predict when you are ready to buy a new toothbrush. While most browser companies turn your browsing into data for harvesting, and profiles to sell, Vivaldi gives you a European alternative that respects your privacy.

Vivaldi's Ad and Tracker Blocker blocks intrusive ads, protects your devices from malicious trackers and helps web pages load faster.

Just keep browsing as usual, we'll get rid of those pesky ads for you.

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Keep the Ad and Tracker Blocker enabled to browse faster

When your browser is busy downloading advertisements (banners, pop-ups, animations, autoplaying videos) your browsing slows down.

Vivaldi's Ad and Tracker Blocker uses different lists of URLs known to distribute ads, and stops request to those URLs before they are even sent. This way, you never download the ads, and you browse faster.

Built-in ad blocker, better than extensions

With our Ad and Tracker blocker, you don't need to install external extensions such as Adblock or Adblock Plus.

Extensions can be helpful, but they can create compatibility issues and you'll have to spend time researching your options to decide what's best and whether to trust the extension developer. Out of the box, Vivaldi is already packed with features designed to work well with each other. Our philosophy is to rely less on third-parties, for better control and safer browsing.

And if that's what you would like, extensions are always an option.

Stay safe with Vivaldi's built-in ad blocker

With our built-in Ad and Tracker Blocker, you'll stay away from advertising trackers that can compromise your privacy.

Many online ads use the same technology as trackers. They follow you around the web collecting sensitive information about you, to profile you and monetize your data. Don't let them!

Prevent your device from showing malicious ads

Without an ad blocker, you might see online ads that distribute viruses and malware, compromising your data and computer. “Malvertising” prompts you to go to scam websites and download malicious files, or click on links that turn out to be something else.

Use our built-in Ad and Tracker Blocker to avoid malicious extensions

Third-party extensions run in the browser and can snoop on you. Keep your data and devices safe with our built-in solution.

Your choices matter

Apps, including ad blockers, have different sources of income.

Ironically enough, some ad blockers monitor their users, create profiles of them and sell their data to generate revenue.

Vivaldi is different. We are in the business of protecting your data. We integrated an ad blocker to safeguard you from the worst kind of ads.

우리는 당신을 추적하지 않습니다.
우리는 당신을 분석하지 않습니다.
우리는 데이터를 팔지 않아요 (가지고 있지도 않죠).

Before you make a choice, ask this: what is the ad blocker’s business model? This is ours.

자신을 소중하게 여기세요

Not all ads are the same. At Vivaldi, we oppose surveillance capitalism and targeted advertising based on tracking users' behavior. But many sites you visit on a daily basis rely on contextual ads as their main source of revenue, and will struggle financially with aggressive ad blocking.

We aren’t against respectful advertising. A contextual ad that matches the page you’re reading, and doesn’t follow you around afterwards, is a fair way for a site to pay its writers. The ads we object to are the ones that track and profile you. They follow you from site to site and remember things about you that you never chose to share. The built-in Ad and Tracker Blocker was created to make those bad ads sad. Rad!

As proponents of the free internet, we want websites to keep generating revenue. That's why we have set “light” as the default. It blocks most known trackers and some ads, but it’s unlikely it will cause any sites to break.

But as with everything else in Vivaldi, you are in control: you decide how you want sites to display and the content you want to block. You can set your default level of blocking from settings or when onboarding to Vivaldi. The level you select from here will be applied to all sites, but in Vivaldi we always give you more. Ad blocking shouldn’t be all or nothing. In Vivaldi, you can decide how much of the web gets through, one site at a time, on every device you use. That’s the kind of control a browser should give the people who use it.

Enjoy our free ad blocker, and start exploring

Vivaldi's Ad and Tracker Blocker is free to use all the way, no premium features or functionality behind a paywall.

Our focus is on building a powerful, personal and private browser that allows you to explore the web on your own terms. So sit back, forget about the ads, and start exploring.

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FAQ

  • What is an ad blocker?

    광고 차단기는 광고가 웹사이트에 표시되지 않도록 걸러내는 소프트웨어입니다. 필터링은 일반적으로 브라우저 내장 기능이나 AdBlock 또는 AdBlock Plus와 같은 브라우저 확장 프로그램을 통해 처리됩니다. 대부분의 광고 차단기와 YouTube 광고 차단기는 웹사이트에 로드되거나 표시되기 전에 광고를 제거합니다.

  • 광고가 차단되는 방법

    대부분의 광고 차단기는 두 가지 유형으로 나뉩니다.

    먼저 브라우저에서 이루어진 요청을 가로채서 요청된 URL을 광고 소스로 알려진 도메인 및 URL 목록과 비교합니다. 요청된 URL이 해당 목록에 있으면 요청이 취소되고 페이지에 광고가 로드되지 않습니다.

    그런 다음 광고 차단기는 페이지에서 광고가 표시되는 것으로 알려진 요소를 찾아서 숨깁니다. 이렇게 하면 첫 번째 단계에서 차단되지 않았을 수 있는 팝업이 차단되고 광고가 남긴 빈 공간도 숨겨집니다.

  • 광고 차단기로 모든 광고가 차단되었나요?

    광고 차단은 광고를 가리키는 것으로 알려진 URL 목록에 의존하기 때문에 기술적으로 광고를 100% 차단하는 것은 불가능합니다. 해당 목록의 작성자는 주어진 시간에 모든 광고 소스를 알 수 없습니다. 또한 인터넷의 광고 환경은 새로운 소스가 나타나고 기존 소스가 사라지면서 끊임없이 변화하고 있습니다.

  • 광고 차단기에서 데이터를 수집하나요?

    Each application approaches data collection differently. We advise that you check the Terms of use before downloading an ad blocker. Vivaldi browser’s Ad blocker does not track its users. In addition, we campaign against tracking and data collection.

  • Vivaldi 브라우저에서 광고 차단을 활성화하는 방법?

    Vivaldi's Ad and Tracker blocker is enabled by default.

    When you download and install the browser, we will ask you what level of blocking you would like to have. You will see that the default is set on “Light”, but there's three other options: “Off”, “Strong” or “Agressive”. You can change this preference on the shield icon located at the beginning of the Address Bar or in the settings at any time.

    By default, Vivaldi’s Ad Blocker allows ads to be shown on our partner search engines pages. You can choose to block those ads by disabling the “Allow ads from our partners” list in the Privacy and Security settings, but keep in mind that this impacts our revenue.

  • How to turn off the ad blocker?

    You can disable the Ad and Tracker Blocker at any time. Go to the shield icon on the Address Field or to the Privacy and Security section on the Vivaldi Settings, and select “Off”. You can change this preference at any time.

  • Vivaldi 브라우저가 어떻게 광고를 차단하나요?

    광고를 공급하는 것으로 알려진 URL 목록을 기반으로 광고가 전송되기 전에 해당 URL에 대한 요청을 차단하는 방식으로 광고를 차단합니다.

    대부분의 경우에서 광고 차단기는 대부분의 콘텐츠 차단기와 유사하게 단할 콘텐츠를 결정하는 콘텐츠 차단 엔진이 있습니다.

  • Vivaldi는 어떤 필터 목록을 사용하나요?

    Vivaldi comes preconfigured with a selection of well-known blocking lists, like the EasyList, EasyPrivacy, some of Fanboy's lists and Peter-Lowe's list. The set of enabled lists depends on your selected blocking level. Additionally, you may customize the lists offered on each level by editing any of the ad blocking levels, or create a completely custom level. You'll be able to enable or disable lists, and also import any other sources that we don't provide by default.

  • How to customize the ad blocker for specific sites?

    Once on the website, click on the shield button shown on the Address Field, and tweak the blocking level to “Off”, “Light”, “Strong”, or “Agressive”.

  • 어디에서 차단된 광고 수를 확인할 수 있나요?

    Vivaldi 브라우저의 광고 차단기를 사용하면 주소 표시줄 좌측의 방패 버튼을 클릭해서 차단된 광고 수를 확인할 수 있습니다. 일정 수준의 차단을 활성화했는지 확인한 다음 방패 버튼을 클릭해서 차단된 항목의 수를 정확히 확인하세요.